Top 10 Small Business Articles of the Year

These days, you can’t expose yourself to any sort of digital media without bumping into an indiscriminately-assembled Top 10 list.  But if you’re sick and tired of having the year’s most wealthy celebrities and hottest baby names repeatedly shoved in your face, there is good news: this particular Top 10 List might actually add some value to your life AND …

6 Critical Mistakes All Small Company Managers Must Avoid

Before I get too far into this article, I need to point something out.  Like hundreds of people before me, I could have used the 1,000 words that follow to declare that running a successful small company is about things like taking risks, accepting failure, multi-tasking, finding creative solutions to problems, and never accepting ‘no’ for an answer.  But anyone …

7 Reasons Your Employees Might Hate You

When you take a moment to list all of the functions involved in running a small company, it is easy to see how overwhelming entrepreneurship can be.  Having to perform sales, marketing, accounting, purchasing and shipping (along with two dozen other daily tasks) requires set of skills many people simply don’t have . . . which is why most successful …

The Key to Catching (and Passing) Your Market Leader

If there is one thing nearly universal among small company owners and managers, it is the need—and sometimes the outright obsession—to do what the market leader is doing.  Whether copying a piece of their business model, matching their prices, advertising in the same places or hiring their ex-employees, the fact is most small companies spend a great deal of time …

5 Unique Traits of Great Small Company Employees

As many of you who regularly visit this blog know, my life mission is relatively straightforward: to stop small company owners and managers from running their companies like big ones.  And nowhere is it more tempting for entrepreneurs to emulate their larger counterparts than during the hiring process, where they compete directly with Fortune 1000 firms for the world’s best, …

Myron Mixon: Business Secrets from a BBQ Entrepreneur

Being a full-time Marketing guy, part-time blogger and perpetual Historical house renovator doesn’t leave a great deal of room in my life for hobbies.  That said, I always manage to set aside at least a few hours each weekend to pursue one of my favorite passions: barbecue. And not the “throw a few hotdogs and burgers on the grill” barbecue …

The Danger of Relying on Vendors and Consultants

A few months ago at a professional meeting, I had a chance to speak with the VP of Marketing for one of the country’s largest for-profit online Universities.  The focus of our discussion was marketing strategy; or more specifically, how the company generates potential students (a.k.a. leads) to pass along to the Enrollment Counselors (a.k.a. sales team).  Using their Online MBA Program as an example, …

Five Ownership Mistakes That Kill Small Company Growth

At some point in the past 12 months, all of us have heard a friend, relative or co-worker say ”I should start my own business!”  The basis of their claim is usually that they are ‘idea people,’ and obviously idea people always make GREAT small company owners . . . right?  Not exactly.  After 17 years of working in and with small companies, …

The Dangers of Not Building a Shared Corporate Vision

In the early 2000s I managed the marketing department for a venture funded software development company, run by two on-site owners and a non-owner CEO.  As you can imagine, the culture was hard working, fast paced, and energetic.  Upon hire, all employees were given a ’starter kit’ of stock options, with the opportunity to earn additional options over time for various …

9 Signs You’re Involved in a Pyramid Scheme

By virtue of owning a website created to help small companies, people trying to launch their own businesses are regular visitors here.  Many of these soon-to-be entrepreneurs have the drive, the knowledge and the plans required to become a great success someday, which makes running this website one of the more fun and rewarding things I do with my time.  But over …