Can a small company leverage Twitter as a business tool to maximize its competitive advantage? Here are five simple rules marketers can use.

Are there real-world benefits of using Twitter for small companies? Can businesses use Twitter as a tool to make a positive financial or marketing impact?

Are there real-world benefits of using Twitter for small companies? Can businesses use Twitter as a tool to make a positive financial or marketing impact? This post covers the impact of Twitter on a company’s internal database.

What is the definition of social media and social networking? And what types of technologies qualify as social media? This article offers a quick marketing primer.