Are there real-world benefits of using Twitter for small companies? Can businesses use Twitter as a tool to make a positive financial or marketing impact? This post covers the impact of Twitter on a company’s internal database.

Direct email marketing has changed a great deal over the last 10 years. Are you familiar with the new rules and guidelines? This article offers advice and tips for large and small businesses.

Improve the organic SEO marketing for your small company website with these simple and inexpensive search engine optimization strategy ideas–all of which are free and easy to implement.

Unlike most of its fellow members of the Fortune 500, Walmart not only plays dirty, but uses tactics that blur the line between negotiation and mafia-style shakedown.

This past week I sat down with three members of the marketing team to review our Pay-per-Click stats, and was surprised to learn we wasted just over $10,000 on Pay-per-Click ads that weren’t resulting in sales.